Transform Culture

Sep
26

SURGE Optimism Line-up: Find out what’s in store!

It is with optimism surging through our veins* that we announce to you the launch and line-up of our next SURGE virtual conference. Running on November 7th-9th, this event is themed around Optimism for the Future. The goal of our twelve sessions is to celebrate and make possible the potential of our associations. They have all […]

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Sep
19

3 Key Concepts to Get Your Board Back on Track

Let me open by sharing a line that I use to explain the role of my association’s board and its importance to achieving our mission: “It’s called a board of directors, not a board of doers.” Have you, as staff or a board member, ever expressed similar sentiment? There are certain types of high value work […]

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Sep
06

How to Change Workplace Culture One Team at a Time

Usually when we talk about workplace culture, we’re talking about the entire organisation. However, it is possible to look at culture on a more micro level, which can be important when trying to make significant change at the team level. In 2010, I was brought in as leader of the communications team at the Canadian Society […]

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Aug
30

Digital Transformation Requires Buy-In From Everyone

Digital Transformation is the current hot topic in the association world, but there are a zillion different definitions of it. In preparing for a panel at SURGE, I found a definition I thought was heading in the right direction. “Digital transformation is the convergence of digital technologies applied to organizational activities, processes, competencies, customer needs data, intelligence […]

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Aug
28

What is an Association Executive’s Depth?

In North America and Europe, I have long known that there is a professional term called, “association executive”. There was no such term used before here in the Philippines, until I and a few like-minded friends founded and formally launched the Philippine Council of Associations and Association Executives (PCAAE) on November 20, 2013 in conjunction with […]

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Aug
27

How We Hold Ourselves Accountable to the Future

As association professionals, developing an ability to navigate the future is becoming more critical by the day. We all have strategic plans serving as drivers for change, and a belief that we’re doing our best to take mega-trends and micro-trends and put them into usable operational plans that provide value for our members. But how […]

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Aug
23

What if we didn’t have members?

It’s worth stopping for a second to think something through. Imagine, if you will, that we didn’t have members. What if our associations’ efforts were not entirely focused on those people who already pay their membership dues? I know. It sounds crazy – a membership association without members? How will we make money? Who will we serve? Won’t […]

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Aug
20

Measuring Success: Why We Should Focus on Cause Before Effect

The measure of a project’s success tends to be in the quantifiable effects it produces. We might look to membership numbers or revenue, for example, to assess how successful our particular ventures have been at this level of effect. However, it is not always useful to focus on these final outcomes when implementing a project. Especially when […]

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Aug
16

3 Ways to Boost Your Culture Playbook

Associations Catalyzing Entrepreneurship (ACE) is a group made up of association executives and stakeholders who think outside the association box about the future. We have conversations about an entrepreneurial approach to association leadership and implement the resulting great ideas in our jobs. In our most recent conversation live in DC, with a virtual component hosted […]

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Aug
13

How to Lay the Foundation for Culture Change

Culture change is not rocket science. Conventional wisdom may say that it is hard, that it is undefinable, or that it takes many years to accomplish, but I disagree. People participate in culture change all the time—they just don’t realize that’s what they’re doing. My business partner, Maddie Grant, and I have been doing change work […]

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