How diverse is the association industry?
As American media this summer turned much of its attention toward the social inequities brought on by systemic and institutionalized racism, we at AssociationSuccess.org made a commitment to do our own reflecting and to consider how we can be part of the solution to bring forth a better world for everyone in it. We’ve taken […]
SURGE Connect is finally here!
Looking for SURGE Connect? All registrants will receive unique URLs 30 minutes prior to the start of each session. If you’ve already registered, check your inbox for the link! If you haven’t registered, do so now! We’ve planning this day for months: SURGE Connect presented by Feathr is finally here! This three-day virtual conference will […]
Hello — is it this association you’re looking for?
It feels as though the world is changing every single day, and with a global pandemic, that process has only accelerated. But one of the best ways to manage this change is through enforcing and developing our key relationships. For associations, that means reaching out more regularly to our members. Sometimes the best way to […]
SURGE Connect registration is now open
Well, this spring didn’t go quite as planned. As we began preparing to host SURGE Connect, we knew the event would be virtual as it always has been. We just didn’t know that virtual events would quickly become our only option. In the weeks since we first announced our call for speakers, the world has […]
26 ways association professionals find problem-solving inspiration
From the time we begin work in the morning to the time we wrap things up for the day, there’s no telling what’s going to come across our desks or land in our inboxes. Especially now, as association professionals around the world are contending with the coronavirus and its impacts on not only our industry […]
The world is more than ‘members’ and ‘non-members’
If there’s one thing the last couple of months as global citizens has taught us, it’s that things are a heck of a lot more complicated than we may have liked to think at the beginning of 2020. Even going to the grocery store to pick up some extra milk isn’t as straightforward as it […]
How the CARES Act benefits associations
When the landmark CARES Act was signed into law, many in the United States were able to breathe a sigh of relief knowing that the unprecedented $2 trillion stimulus package was on the way with some help. That relief, however, is immediately tempered by the next obstacle: Figuring out exactly what the 900-page act means […]
Register for our webinar with ‘The Forever Transaction’ author Robbie Kellman Baxter
“The Membership Economy” author Robbie Kellman Baxter is back with a new book, “The Forever Transaction,” in which she draws out a blueprint for member-based organizations and how they can create and grow with long-term relationships with their customers. With a focus on how associations can master their own Forever Transactions, Baxter will discuss how […]
Is your association fighting subscription fatigue?
We’ve all been there: You get your latest credit card bill or bank statement, and you scan your eyes over all the charges. Yep, yep, yep that makes sense. But am I really paying THIS for that service? The next move means pulling out a laptop or making a phone call, canceling a membership for […]