If you’re not being intentional about your culture, then it’s not doing enough to help your organization be as successful as possible. So how do you go about creating and maintaining your organizational culture?
That’s where John Spence comes in. We spoke with the business coach for SURGE Growth in 2019, and then shared that conversation during our virtual conference. But now, that conversation is back in its full, nearly unedited glory as SURGEcast, the podcast dedicated to bringing you every anecdote, every example and every answer from our SURGE keynotes to your questions about the interviews we have during SURGE. 

Listen to the full conversation with John on Soundcloud or in the embedded window below. 

Need more of John’s guidance on a cultural transformation? We’ve got both two courses to help you do just that inside The Lab, our online learning system. 

Don’t forget: You can also listen to our full conversations with Safi Bahcall and Verne Harnish, too.

Chelsea Brasted is the writer and editor who serves as content manager for AssociationSuccess.org. A former reporter and breaking news editor for The Times-Picayune, she lives in New Orleans with her husband and two rescue dogs.

Chelsea Brasted is the writer and editor who serves as content manager for AssociationSuccess.org. A former reporter and breaking news editor for The Times-Picayune, she lives in New Orleans with her husband and two rescue dogs.

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