Articles

Nov
11

Welcome to the place where badass leaders grow

Here we go, AssociationSuccess.org readers: Big changes are upon us.  If you participated in SURGE Growth last week, then you got to hear a little about about all the amazing new opportunities we’re developing for you to engage with other association professionals as we seek to do some growing of our own.  We spent the […]

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Nov
07

Is your association ready for a culture change?

During SURGE Growth this fall, we sat down with business coach, author and speaker John Spence to talk about organizational culture. He taught us that every organization has a culture — from the quiet offices where no one talks to the boisterous workplaces with a happy hour every Friday.  But the one thing they all have […]

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Nov
05

Your association website probably isn’t accessible — but should be

When President George H.W. Bush signed into law the Americans with Disabilities Act in 1990, he did so on the White House lawn in front of a crowd of 3,000 people.  The landmark legislation would ensure “every man, woman and child with a disability can now pass through once-closed doors into a bright new era […]

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Nov
04

What Lady Gaga can teach your association

Nearly a decade ago, Lady Gaga fans were introduced to Jo Calderone.  Calderone, a striking Italian-American from New Jersey, was in a kind of love affair with Gaga. When Calderone wasn’t appearing in a menswear fashion spread for Vogue Hommes Japan or heading to Bikram yoga classes, he was tweeting at Gaga, giving interviews, walking […]

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Oct
31

Is your management actually getting in the way?

The story of Edwin Land and Polaroid is a familiar one to those who read often about business leadership — Steve Jobs was notably a big fan of the man — and for good reason: Land is a great example of both a winning inventor, but also a cautionary tale.  In “Loonshots,” the Wall Street Journal-bestseller […]

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Oct
29

Build a culture of automation

When we talk about automation, we are typically referring to technology by which a process or procedure is performed with minimal human assistance. I expect most association professionals have at least heard by now how automating repetitive tasks can increase efficiency and help associations better serve their members.  We conduct a lot of studies at […]

By Tirrah Switzer | Invigorate Revenue
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Oct
28

Why leadership support is important when incorporating automation

Over the decades, the world has transformed in a way that makes technology indispensable to organizations with any kind of customer service. We see so many new technologies that allow associations to keep existing members happy and renewing membership all while targeting prospects in order to grow their membership. They also allow associations to recognize […]

By Sigmund VanDamme | Invigorate Revenue
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Oct
24

Why your association needs an operating system

When most of us hear the phrase “operating system,” what first comes to mind is likely something your phone did while you were sleeping. You woke up in the morning, sleepily reached a hand over to silence a buzzing alarm clock and realized that things looked a little different.  At first, you might feel a […]

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Oct
22

Identifying opportunities to automate

When we start talking about automation or artificial intelligence, people often recoil a little. That might stem from a fear of change, or a belief that it will bring drastic change and completely disrupt the way we work. But if we pay close attention, it becomes evident how automation is already impacting various areas in […]

By Sigmund VanDamme | Invigorate Revenue
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Oct
21

Bigger isn’t always better

We are a small team at the Greater Kalamazoo Association of Realtors, currently comprised of five full-time employees and 4 remote, flexible or part-time employees. Despite our size, we serve about 1,200 members. As a team, we are doing a lot better at accepting that bigger or more isn’t always better; better is better.  We […]

By Angela McMillan | Invigorate Revenue
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