Author: Debbie King

Combining experience as a former association staff member with a background in the fields of decision science, business and leadership, Debbie has over two decades of experience in successfully guiding associations through the maze of data analytics and business intelligence. Debbie holds a Master’s degree in Leadership from Georgetown University’s McDonough School of Business, is a graduate of the Entrepreneurial Master’s Program at MIT, and earned her B.S. in Decision Science. She is certified as a Project Management Professional (PMP), Certified ScrumMaster (CSM) and Balanced Scorecard Professional (BSP). She holds six current Microsoft SQL certifications, including MCITP Business Intelligence Developer. Debbie serves on the ASAE Key Consultants Committee and previously on the ASAE Technology Council. She is a frequent speaker at association events, delivering energetic presentations on the subject of analytics and visualization at ASAE Annual Meeting, ASAE Technology Conference, Great Ideas, and more. Debbie competes in the sport of equestrian eventing.

Mar
13

Analytical Mindsets in the Association Space: Part Two

This article comes second in a series about utilizing analytics at your association. Read Part I here. At Association Analytics, we work with many associations who want to create the best offerings for their members, including attractive and exciting conferences. We help them use data to ensure their events are purpose-built for potential attendees. We once worked […]

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Feb
13

Analytical Mindsets in the Association Space: Part One

WHY DATA ANALYTICS? We are running into the future at top speed. We have more decisions to make and less time to make them, and without data we have an increased likelihood of making bad decisions or no decision at all. Now is the time for associations to take advantage of advancements in data to […]

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