Author: Bridget Krause

Director of Member Relations at Emergency Nurses Association

Bridget Krause is the Director of Member Relations for the Emergency Nurses Association. She develops strategies and works with her team to improve the overall member experience and increase membership to meet ENA’s strategic goals. Bridget has more than 15 years of experience in public relations, volunteer management, and member relations.


Test the Waters with a Partial Rebrand

Rebranding an association is not a task to be taken lightly. There are so many elements to consider: funding, leadership buy-in, visual identity, and member reception. Before diving into a full rebrand, consider taking it step-by-step and conducting a partial rebrand first. You’d be surprised at how much impact small changes can have on member rates […]