Author: Adrienne Bryant

With a combined 30 years of experience in teaching, hospitality management, and association management, Adrienne loves to help organizations identify and solve challenges. In 2017, Adrienne joined the IntrinXec Management, Inc. team as an Account Executive. Her current role involves strategic planning in the areas of digital experience and credentialing with their client, the Customer Experience Professionals Association (CXPA). Adrienne and the CXPA could not be a better fit! As their digital experience lead and program director of their certification program, the Certified Customer Experience Professional (CCXP), Adrienne works with the team to drive strategic planning around technology and oversight of the CCXP.  Her work in membership, databases, content management, member communications, marketing, exhibits and sponsorship sales has given her great insight into the mind of the customer and in each of these areas, Adrienne truly puts the stakeholder first as she works to design and create the best experience from beginning to end.

Adrienne is an active member of the Florida Society of Association Executives (FSAE) and the American Society of Association Executives (ASAE). In 2013, she was selected as a Diversity Executive Leadership Scholar (DELP) by ASAE. In 2014, she earned the CAE designation from ASAE. Adrienne loves finding new and innovative ways to help staff, members, volunteer leaders, and herself work smarter not harder, more efficiently and more effectively. Adrienne is committed to the growth of individuals, non-profits and for-profits through customer experience strategy and the use of technology.


Work-Life Integration: The Case For Remote Careers

The phrase work-life balance has never sat well with me. The two aren’t always as separate as the term suggests.The concept gets even more vague when you make the switch from a brick-and-mortar workplace to working from your desk at home, like I did in 2017. At the association management company where I work, I am currently the only […]


Why CX Matters: How does technology aid customer experience?

When you delve into putting a customer experience strategy in place, you’ll naturally start to think about technology that will enhance the customer experience. And CX leaders are on the cutting edge of the intersection of CX and technology. It is no surprise that the use of artificial intelligence is on the rise. A 2017 global survey sponsored […]


Why Customer Experience Matters: The Core Competencies of CX

Last Fall I was invited to share my thoughts on what I felt was important to the future of associations, via a short video clip to be played at the first SURGE virtual conference. I shared how I thought that associations need to be intentional about implementing the core competencies of customer experience (CX). For the […]