Author: Maggie McGary

Maggie McGary is CEO & Chief Community Strategist at McGary Associates. Over the past decade, she’s led digital communications at several prominent associations, including the American Speech-Language Hearing Association and the American Psychological Association. She is a frequent presenter at association and industry conferences on the topics of community management, social media and digital communications. Maggie is also a veteran blogger whose posts have been featured on The Washington Post, Association Trends, Social Fish and Social Media Today.


Here to Stay: Associations Adapting to Social Media

Social media has changed the game. When I started in social media about ten years ago, associations were asking: Do we really need to worry about this? and Is social media just a fad? A decade later, that ship has sailed, but as an industry, we still do not understand the ways that social media impacts every part of […]