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Starting with content curation and organizational cultures, and wrapping up with AssociationSuccess.org’s Benchmarking Diversity in the Association Industry 2020, association professionals have engagement and inclusivity top of mind in this week’s Friday Five.

Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. How do we come up with this list? We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io sends our readers the headlines they might like most, and we get to find out what’s piquing your interest every week. If you’re not subscribed, make sure you do

Here are the five most-read articles from this week’s newsletter:

  1.     How savvy content curation can position your association as a thought leader

“When done well, curation can be just as smart and insightful as original content — but it’s much, much quicker to produce.”

  1.   Want to keep your employees engaged? Invest in a healthy organizational culture

“If your team walks in smiling and ready to dive in, you know you’ve built a good culture. But if everyone seems uninterested in their work, productivity and morale will be low, and turnover will be high.”

  1.     3 things successful associations do to get their members to stick around

“Want to make sure your members want to stick around? Here are three actionable, common-sense tactics you can use to increase members’ loyalty today.”

  1.     Try this association president’s rule for guaranteeing inclusivity

“As many organizations are taking steps to create dialogue on racism and inclusivity, they must ask themselves: Are we communicating in ways that actually allow others to feel comfortable and welcome enough to speak up?”

  1.     How this survey revealed the racial inequities in the association industry

“Though we firmly believe diversity matters everywhere, including within the vendors who target this industry, we’ve put our focus here because we believe that creating change in these organizations can impact every industry and social group they bring together through their publications, education and community-building.”

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Content Intern at AssociationSuccess.org | [email protected] | Website

Ashley joined the AssociationSuccess.org content team in March of 2020. Having previously interned with Innovative Advertising, a division of People Who Think, LLC, Ashley discovered her love for mass communication through hands on experience. Ashley is passionate about making a safer, and healthier environment through education, and does what she can to make the world a better place.

Ashley joined the AssociationSuccess.org content team in March of 2020. Having previously interned with Innovative Advertising, a division of People Who Think, LLC, Ashley discovered her love for mass communication through hands on experience. Ashley is passionate about making a safer, and healthier environment through education, and does what she can to make the world a better place.

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