Engage People

Jul
24

How to navigate moving past the COVID-19 pandemic, and other things association professionals are wondering this week

With summer coming to a close, it’s no wonder this week’s Friday 5 is all about what to do now. Every Friday we pull five articles our audience liked most from our weekly newsletters to keep up with what’s trending. This week you’re focusing on making progress. Whether it’s becoming a more sustainable person or […]

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Jul
20

The Most Important 10 Minutes of the Day

I’m not one for being early. With the pandemic came working from home, and I embraced the change. All I need is a computer and internet, and I can work. The fact that I can literally get out of bed 5 minutes before work and still arrive 2 minutes early is my kind of jam. […]

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Jul
16

14 content curation tools every online marketer should check out now

Content curation is a way to strengthen your content marketing efforts without having to invest a ton of time and money in creating original content like blog posts. Still, it takes energy and strategy to curate content well. Fortunately, marketers have access to a range of free and paid tools designed to help small teams […]

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Jul
13

Let’s talk about race

At some point in the last six weeks, you’ve probably given at least a little thought to your association’s policies and bylaws — and maybe even wondered if they’re passively promoting racism within your organization. We want to help you do better. On Tuesday, July 28, we’re hosting an introductory workshop to teach you how […]

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Jul
10

How advocacy fits into your organization’s fundraising strategy, and other top read association articles this week

Everyone loves a good secret weapon, and it seems association professionals really love the kind that’ll help in producing great content. That’s perhaps why a webinar tops our list of the Friday 5.  Every Friday, we pull five articles our audience liked most from our weekly newsletter, which helps us all keep up with what’s […]

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Jul
03

4 ways nonprofits are changing, and other top read association articles this week

Every Friday, we pull five articles our audience liked most from our weekly newsletter to help us all keep up with what’s trending. This week? You’ve got leadership in mind. Starting with tips and tricks to find a mentor, thought leadership from your favorite SURGE speakers and seeking trends in philanthropy, association professionals were all […]

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Jul
02

Advocating for your mentee – dos and don’ts

Stepping into the role of mentor means more than just giving advice. It means taking interest in the goals of your mentee and using your skills and experience to help them achieve these goals. In many cases, the relationship between mentor and mentee grows to become not only a source for professional advancement, but also […]

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Jul
01

How to feel comfortable on camera

Zoom meetings are a daily presence in your professional life. The chances of that changing soon are slim, especially as people start to realize virtual events and meetings are more cost-effective and time-efficient, said Dr. Laura Sicola, founder of Vocal Impact Productions and host of the podcast “Speaking to Influence.” Once you’ve accepted that, it’s […]

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Jun
30

The best things we learned from SURGE Connect

Earlier this month we hosted our annual three-day virtual conference, SURGE Connect, where leaders from across the association industry shared thoughts, ideas and problem-solving innovations with hundreds of attendees. We’ve compiled a list of some of the best things we learned from our SURGE Connect speakers: “Until you hear from your stakeholders that … you’re […]

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Jun
24

Want to keep your members? Make it easy to cancel

In many cases, canceling or downgrading a subscription or membership is a frustratingly long and complicated process in an effort by organizations to dissuade their customers from leaving. “It is always hard to lose a customer, especially if you put a lot of effort into getting them to sign up for your products/services in the […]

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