Bio

Lauren Waldron & Josh Miles

Josh Miles, chief marketing officer of the Society For Marketing Professional Services (SMPS), focuses on leading the strategies, messages, and materials to promote SMPS and the SMPS Foundation.

Lauren Waldron, associate director of marketing of the Society For Marketing Professional Services (SMPS), promotes the non-dues revenue products and annual events of SMPS.

Recent Articles

Flipping The Script On Rebranding: How An Association Told Its Story

Written by Lauren Waldron & Josh Miles

How is your association consistently aligning its strategic plan and business strategy with its brand?

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